(Banner graphic of PRSSA 2019 National Conference logo)

PRSSA 2019 International Conference

San Diego | Oct. 18–22

International Conference Program

Please review the 2018 program below, we will update this information for 2019 soon.

Friday, Oct. 5

10 a.m.–2 p.m.
Room 412

Career Tours
Preregistration Closed. 

12–7 p.m.
Room 602

Registration and Hospitality

3–4 p.m.
Salon H

Salon K

Regional Conference Workshop*
Attendance is required for 2019 Regional Conference Coordinators. 

Student-run Firm Workshop

3–6:30 p.m.
Room 410

Resume Critique
Preregistration Closed.

4–5 p.m.
Salon H

University of Florida, How to Revitalize Your Chapter with Wayne State University, Making Your Chapter "Warrior Strong"

Salon K

DePaul University, PR Eye with Drake University, Fundraising on Campus

5:30–6:45 p.m.
Salon J
Chapter Presidents’ Leadership Workshop, Svetlana Legetic, Brightest Young Things

5:30–6:45 p.m.
Room 400/402

PRSSA Adviser Session

7–9 p.m. 
Governor's Ballroom

"Far Out in Austin" Opening Night Celebration 

Saturday, Oct. 6

8 a.m.–4 p.m. 
Room 602
Registration
8 a.m.–4 p.m.
6th Floor Foyer
Hospitality
8–9 a.m. 
Salon FG
Continental Breakfast
9–11:30 a.m. 
Salon HJK

Welcome, Awards, Keynote Address and Chapter Roll Call, Kate Lowery, HomeAway

12–1:15 p.m.
Salon F
Leadership Recognition Lunch, Micah Mingo, IBM
 
Sponsored by: IBM
1:30–2:30 p.m.
Salon G
Business + PR: The Fast-Paced World of Financial Communications, Kris Cole, Prosek Partners
Salon HArt of PR meets Big Data and Neuroscience, Ernest Duplessis, Northwestern University Medill School
 
Sponsored by: Northwestern University Medill School
Salon JMore Than Just Viral: Making a Video That Your Audience Actually Watches, Tod Plotkin, Green Buzz Agency
Salon KCEO of You 2.0 - Analyzing Your Digital Brand for Future Success, Jason Mollica, American University

2:50–3:50 p.m.
Salon G

The Art of Conflict and Crisis, Dr. Raquel Perez, Aileen Izquierdo, Heather Radi-Bermudez, Florida International University
Salon HWho's Writing Your Story?, Brian Easter, Nebo Agency

Sponsored by: Nebo Agency
Salon JStrategic Event Planning, Gary McCormick, APR, Fellow PRSA, GMc Communications, LLC
Salon KTaming the Media Monster, Dr. Joseph V. Trahan III, APR, Fellow PRSA, Trahan & Associates
4:10–5:10 p.m.
Salon J
Code for Communication, Brandi Boatner, IBM
 
Sponsored by: IBM
Salon GNot for PRofit, Michele Glaze, Boys & Girls Clubs of the Austin Area, Katherine Thole, Boys & Girls Clubs of the Austin Area
Salon HThe Future of PR for Events in a Consolidated Media World, Brett Cannon, SXSW
Salon KCure your Communication Skills: Health Care PR, Rachel Henderson, Warschawski

 

Sunday, Oct. 7

8–9:15 a.m.
Salon FG
Breakfast with Champions for PRSSA

Sponsored by: Champions for PRSSA
8 a.m.–3 p.m.
Room 602
Registration
9 a.m.–12 p.m.
6th Floor Foyer
Hospitality
9:15–10:30 a.m.
Salon H

Keynote Address: Meet the Living Legends of Public Relations, Cheryl I. Procter-Rogers, APR, Fellow PRSA, A Step Ahead Consulting and Coaching, Raymond L. Kotcher, Fellow PRSA, Boston University

Moderator: Emma Finkbeiner, Chicago Cubs
  
Hosted by: The Plank Center for Leadership in Public Relations

11 a.m.–12 p.m. 
Salon G
Celebrating Black Public Relations History, Lori George Billingsley, The Coca-Cola Company, Neil Foote, National Black Public Relations Society, David Brown, Temple University Klein College of Media and Communication

Moderator: Rochelle Ford, Ph.D., APR, Elon University
Salon HCome Fly With Me: Airline PR, Katie Gatti, Southwest Airlines, Michelle Agnew, Southwest Airlines
Salon JA City on the Brink: The Austin Bombings, David Green, City of Austin, Anna Sabana, Austin Police Dept., Angel Flores, Austin Homeland Security & Emergency Management Dept., Lisa Cortinas, City of Austin
Salon KInterVIEW your Strengths and Weaknesses, Jane Dvorak, APR, Fellow PRSA 
12:30–2:30 p.m. 
JW Marriott Austin
JW Grand Ballroom
4th Floor

PRSA General Session with Jonathan Mildenhall

3–4 p.m.
Salon G
Kick-Start Your Career: Tips From New Professionals, Hanna Porterfield, Development Counsellors International, , Robyn Rudish-Laning, Airports Council International - North America, Gemrick Curtom, GC Communications, Mia Simon, Methodist Health System

Moderator: Emma Finkbeiner, Chicago Cubs
Salon K#MeToo and Smoldering Crises: Communicating When Bad Behavior Threatens Your Company, Deborah Hileman, SCMP, Institute for Crisis Management
Salon J

Choosing your Career Path: Well Begun is Half Done…Vanessa Charlton, Korn Ferry, Jeff Hunt, Pulse Point Group, Byron Henderson, State of Louisiana

Moderator: Lawrence J. Parnell, The George Washington University

Sponsored by: The George Washington University

Salon HRoll With Your Reputation: Sports PR, Andy McGowan, Georgia State University
4: 15–5 p.m.
Salon K - G
Officer Discussions
  • Presidents and Vice Presidents...Salon H
  • Secretaries and Treasurers...Salon G
  • Publications and Student-Run Firms...Salon J
  • Public Relations Liaisons, Webmasters and Historians...Salon K

Monday, Oct. 8

7 a.m.–12 p.m.
Salon 602
Registration

8–9:45 a.m. 
JW Marriott Austin
JW Grand Ballroom
4th Floor

PRSA General Session with Robert Reich

10:15–12:15 p.m.
Salon FG
Career Development Exhibition (Schools A-L)
12:15 –1:15 p.m.
Salon H

Special Session
 
Becoming the Change: Rising from Tragedy to March for Our Lives, Brendan Duff, Elon University, Delaney Tarr, March For Our Lives

12:15 –1:15 p.m.Exhibitor Break
1:15–3:15 p.m.
Salon FG
Career Development Exhibition (Schools M-Z)
5:30–8 p.m. 
Salon HJK

"The Capital Gala" Awards Ceremony and Dinner
 
Sponsored by: Texas State University

8–10 p.m. 
JW Marriott

PRSA Diversity and Inclusion Mixer

Tuesday, Oct. 9

9:30–11 a.m.
JW Marriott Austin
JW Grand Ballroom
4th Floor
PRSA General Session with Ann Handley and Aria Finger.

Speakers, sessions and other Conference events are subject to change without notice.