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PRSSA 2019 International Conference

The Golden State of PR

San Diego | Oct. 18–22

jasonTod Plotkin
Principal & Creative Director
Green Buzz Agency

More Than Just Viral: Making a Video That Your Audience Actually Watches
Saturday, October 6
1:30 – 2:30 p.m.

As Founder and Principal of Green Buzz Agency, Tod Plotkin oversees video content creation for iconic advertising campaigns and impactful online branded documentaries. Highlighted projects in his career have included executive producing Ad Council’s video content for the Love Has No Labels Campaign, as well as overseeing one of the most viewed branded documentaries distributed through Facebook. Tod has directed Green Buzz Agency to be a cutting-edge creative force in authentic storytelling.

Tod Plotkin is a leading voice in digital content. He speaks monthly at national conferences on digital video strategy for organizations like PR News, Public Relations Society of America and American Marketing Association. Tod is (3x) Emmy winner for best short format program and (2x) Webby Honoree.