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Penn State PRSSA Chapter Promotes National Warm Coats and Warm Hearts Coat Drive

November 29, 2011

STATE COLLEGE, PA -- The Pennsylvania State University (Penn State) Lawrence G. Foster Chapter of the Public Relations Student Society of America (PRSSA) is proud to partner with Burlington Coat Factory, One Warm Coat and ABC’s “Good Morning America” for the fifth annual Warm Coats and Warm Hearts Coat Drive.

This year marks the first inaugural College Edition for the coat drive, as eight universities across the nation compete to donate the most coats and win air time on ABC’s “Good Morning America.” The idea for the College Edition competition came from nine Burlington Coat Factory summer interns, including Penn State PRSSA member Victoria Maggio.

“We found that Penn State’s Chapter of PRSSA was a great fit for promoting the coat drive because of the Chapter’s strong presences on campus and in the local community,” said Maggio. “Their dedication to the coat drive so far has been remarkable and I believe we will be making a huge difference for those in need.”

The Penn State PRSSA event planning committee, lead by Brittany Lorenz, Ashlee Hendrix, Emily Pasi and Jane Ferraro, took full reign of the project and in just a few short weeks, placed several news articles about the drive, set up six coat donation locations across campus, made promotional material and partnered with the Penn State men’s hockey team to get the word out about the coat drive.

Universities competing in the College Edition coat drive had until Nov. 11, 2011 to collect as many coats as possible, and Penn State PRSSA is doing all they can to support this great cause and win the competition.

For more information about the Penn State Warm Coats and Warm Hearts Coat Drive and donation locations visit http://pennstateprssa.weebly.com/warm-coats--warm-hearts.html. “Like” the Warm Coats and Warm Hearts Drive at Penn State page to keep up with the latest news.

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Contact:

Cait Gossert

Penn State PRSSA Chapter Director of Public Relations

caitgossert@gmail.com