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UW Oshkosh Students are “Blooming Lives” for Organ Donation Awareness

May 3, 2017

OSHKOSH, WI (May 3, 2017) — University of Wisconsin Oshkosh’s Public Relations Student Society of America (PRSSA) Chapter raised awareness for organ donation by distributing over 300 free flowers on April 27 in Reeve Union. As a result, 93 people signed up for the national organ donation registry.

The PRSSA Chapter was competing in the annual National Organ Donation Awareness Competition (NODAC) that was created and sponsored by the PRSSA Chapter at Rowan University. The competition is in honor of Rowan’s PRSSA founder who received a life-saving kidney transplant in 1992.

The Chapter started planning the “Blooming Lives” campaign last February. Vice President of Events Carissa Brzezinski coordinated the campaign with the flower drive as the main event.

“The flower drive in Reeve was meant to start a conversation based on the organ donation facts tied to the flowers,” Brzezinski said. “NODAC is always hosted in the spring. There’s something about springtime and new life that serves organ donation and the life that it helps.”

In addition to handing out flowers to the campus, Brzezinski said the Chapter also collaborated with the university to spread organ donation awareness across the campus.

“The university grounds crew planted orange pansies in high-profile beds around campus with signs sharing this important message,” Brzezinski said. “Our Chapter was so grateful that the university was willing to partner with our organization to raise awareness of organ donation.”

According to the Rowan PRSSA website, the goal of NODAC is “to promote organ and tissue donation awareness on college campuses nationwide.” PRSSA Chapters from across the nation compete in this competition. The first-place Chapter receives $400 and recognition at the 2017 PRSSA National Conference in Boston.


About the Dr. Julie Henderson PRSSA Chapter at UW Oshkosh

PRSSA is a pre-professional organization for public relations students. The award-winning UW Oshkosh PRSSA Chapter was established in 1985, and the Chapter took on the namesake in 2012 to honor Dr. Julie Henderson, a former professor, for being a positive force in public relations education. Recently, the Chapter won the February PRSSA Pacesetter Award for its increase in membership and proactive professional development activities.


Monica Salmeri

Vice President of Public Relations

(920) 461-8294