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PRSSA 2019 International Conference

The Golden State of PR

San Diego | Oct. 18–22

Holly Wagnerholly
Public Relations and Product Placement Representative
Vera Bradley

Why It's Good To Be A Girl

Saturday, October 22 
1:30 p.m. – 2:30 p.m.

With over 11 years of experience, Holly spearheads all product placement for Vera Bradley. She’s well versed in the brand and the women who love it. From attending award shows like the Tonys and Emmys to maintaining her own public social media accounts, she’s grown a far-reaching network of influencers, which includes some of the fashion industry’s most popular bloggers. She continually fosters relationships with Hollywood prop masters to feature Vera Bradley products in highly visible shows and movies, including Jurassic World, Pitch Perfect 2, Modern Family and Big Bang Theory. These placements and relationships have helped elevate and increase awareness of the brand.